The Core Trailer & Feed Curation

Welcome to The Art of Instagram

Our project explores the Instagram feed as an artform, culminating with a 1 minute core trailer depicting the feeling of your work

Throughout the month, we will cover tools, philosophy of use, aspirational feeds and maximizing Instagram for business effectiveness

Our goal is twofold: options and joy

There is no one path to the use of Instagram because there is no one personality

The highest joy in it's use comes when our technique matches our passions, weaknesses, strengths and interest

The intent of our survey is exposure to options so that we might customize them; discarding what's not-us and moving with hope toward autonomy

The project images are sourced from Terrance Malick's film Tree of Life, which is a beautiful, effective trailer: https://www.youtube.com/watch?v=RrAz1YLh8nY

See an example of a Memory Cult core trailer here: https://www.instagram.com/reel/ClWkmDKDdWn/?igshid=YmMyMTA2M2Y=

Exercises are optional and can be completed and posted in any timeframe

They are exercises I did 5 years ago which injected momentum and effectiveness into my vision and business

Presentation of final works is at The Magic Patio January, which is 1 part group critique and 1 part celebration

The core trailer is extremely effective at these ends: gifting viewers with the body-feeling of your work, establishing your creative values through the use of sound, and funneling your manifold interests into one purified expression — your work today

Due JAN 28